While mobile technologies evolve with unprecedented speed, application markets are growing in number of apps, most of which simply turn out to be analogues of the already existing solutions. Obviously, the competition is tough, and the only way to stay on top is to provide unique user experience. This is when app design comes up as one of the success factors. Some would say it is good if the application is not deleted by the user soon after installation at least. We say it is great to create something truly engaging, so that users keep the mobile app at hand to enjoy its functionality available through the wisely designed UI. In the end, well-projected app design grows into one of the strategic points for the whole sales and promotion campaign.
Our team will considerably contribute to your project implementation thanks to the acquired best practices in performance and user experience standards, added by the exceptional business vision, which helps us do thorough research in the target industry with a view to shape the right prototype of the application design. As a rule, we focus on development of device-agnostic solutions featured with responsive app design. The work scope related to our typical order may cover the following items:
- mobile UX design
we analyze, systemize and build the standard application workflow. At this stage features’ wireframes are constructed, as well as the flows of various screen transitions.
- creation of the app prototypes
after the user scenarios have been approved by the customer, we get down to the design of golden path screens. The stage is considered complete after performing design validation for the built prototypes, which can be further used by the development team.
- visual design
at this stage we build comprehensive layouts, featuring the prototyped screens and containing the corresponding components. The artifacts incorporate the brand style, plus all the related features and guidelines.
Known fact, UI design is supposed to create the first impression resulting in a special memorable image of the application, in order to stand out from the identical offers. In addition, mobile app design is critical in terms of brand awareness, when applications serve as means of company or product promotion. No doubt, users will pick up the app which is pleasant to look at and convenient to operate, even if there are hundreds of similar solutions.
Furthermore, mobile app design is all about content optimization and adaptation to various tech parameters like multi-platform and multi-device support, added by various screen sizes. Our team possesses all the necessary tech skills to consider the vital tech points and create the app layout that fits any screen independently of the operating system and the model of the device. No matter whether it is a simple tracking application or the mobile version of a multi-million user application, we invest all our efforts to create suitable prototypes consisting of various-view layouts designed specifically for the mobile version. Therefore, we guarantee that your mobile application will look as it is supposed to in any combination ‘screen size-operating system-mobile device’.